about – Bloomin

About Us - Bloomin

Imagine a Better Future

Imagine a world where every child grows up with the skills to succeed, the mindset to find happiness, and the character to be a truly good human being. A world where kindness is as important as knowledge, and resilience is as vital as intelligence.

Our Mission

We believe that every child has the potential to thrive.

Our mission is simple yet powerful: to help kids globally develop the life skills to be successful, to be happy, and to be good human beings. We achieve this through engaging, thought-provoking non-fictional stories that inspire, and teach the skills and values that truly matter in life.

Successful

Happy

Good Human Being

Experience

The 5 Traits for Success (Backed by Research)

Success isn’t just about intelligence or talent—it’s about cultivating the right mindset and skills. Studies in psychology and education highlight these as the top five predictors of success:

Grit (Passion & Perseverance)

Angela Duckworth’s research shows that passion and persistence matters more than talent.

Growth Mindset

Carol Dweck’s studies reveal that believing in improvement leads to higher achievement.

Self-Efficacy

Albert Bandura’s findings show that confidence in one’s abilities drives motivation and action.

Effective Communication

Harvard Business Review highlights this as the top skill for leadership and influence.

Focus & Goal Setting

Locke & Latham’s Goal-Setting Theory proves that clear, structured goals increase performance.

The 5 Traits for Happiness (Backed by Science)

Happiness is a skill, not just a feeling. Decades of research into positive psychology have uncovered these five core elements:

Strong Relationships

Harvard Study of Adult Development found deep relationships are the #1 predictor of happiness.

Meaning & Purpose

Viktor Frankl’s research showed that people with purpose find deeper fulfillment in life.

Gratitude & Positive Thinking

Dr. Robert Emmons proved that gratitude increases happiness and reduces stress.

Physical Health & Exercise

Harvard Medical School studies show that movement directly boosts mood and mental well-being.

Personal Growth

Mihaly Csikszentmihalyi’s Flow Theory shows mastery and progress create deep satisfaction

The 5 Traits of a Good Human Being (Rooted in Ethics & Psychology)

True goodness isn’t just about avoiding wrongdoing—it’s about actively contributing to the well-being of others. Research across philosophy, neuroscience, and social sciences points to these five essential traits:

Kindness & Compassion

Neuroscience (Tania Singer) proves compassion drives prosocial behavior.

Integrity & Honesty

Princeton University research shows that honesty builds trust and social cohesion.

Responsibility & Accountability

Stanford studies show that taking responsibility fosters personal and social growth.

Respect & Fairness

John Rawls’ Theory of Justice highlights fairness as key to ethical societies.

Generosity & Contribution

Studies on altruism (Elizabeth Dunn) show that giving enhances both societal and personal well-being.

The Bloomin Experience: Engaging & Thought-Provoking Storytelling

At Bloomin, we don’t just teach life skills—we bring them to life through stories that spark curiosity, encourage reflection, and inspire action. Our stories:

✔ Help kids connect lessons to real-world experiences.

✔ Encourage deep thinking and discussions about important life values.

Join the Bloomin Movement

Parents & Educators: Give your children the life skills that truly matter.
Schools & Organizations: Partner with us to bring meaningful learning experiences to kids worldwide.
Get in Touch: Have ideas or want to collaborate? We’d love to hear from you!

Together, let’s nurture a generation of fearless dreamers, joyful souls, and kind hearts—empowered with the life skills to thrive and make the world brighter.